Why they matter so much in content strategy Search Engine Watch
If you work in digital marketing, you’ve probably heard the phrase “longtail keyword”. You might also know there’s some debate […]
Creating an online review management strategy
Reviews for local businesses are everywhere. As consumers, we search for opinions and ask our friends for recommendations. From the […]
Content Marketing Strategy Principles for 2019 & Beyond
Content marketing is a key component of your company’s presence in the marketplace. In a recent survey, 96% of advertisers […]
Optimizing Your B2B Marketing Strategy Around the Trust Funnel
The marketing funnel as we know it is gone. Or at least it needs to be, if we as marketers […]
Make Your Content Marketing Strategy Useful – Do It in Visuals
Imagine you are in a meeting, furiously taking notes as the marketing manager speaks and shows a slide deck to […]
China’s Xiaomi continues chip strategy revamp with investment in semiconductor designer
SHANGHAI (Reuters) – China’s Xiaomi Corp (1810.HK) has taken a stake of roughly 6% in compatriot chip designer VeriSilicon Holdings […]
Instagram Marketing: How to Establish an Effective Strategy
If you feel like you don’t quite “get” Instagram marketing, you’re not alone. On the surface, it might seem like […]
Content Planning Strategy for Long Sales Cycles & Enterprise Customers
In the world of consumer goods, purchase decisions are often made instantaneously and on a whim. “This blouse is exactly […]
Turn Your PPC To-Do List Into a Digital Strategy
Finding the time to work on a strategy with an ever growing task list is a day to day struggle […]
How to build your social media marketing strategy for 2019
Do you have your social media marketing strategy squared away for 2019? If not, we don’t blame you. Because 2018 […]