I don’t know if you’ve noticed, but we like to change things up and try out new approaches at Hanapin/PPC Hero/Hero Conf. We’re always looking for ways to make things a little better, more unique, more fun.:) So for the first time in the history of the Top 25 list, we decided to announce a Top 50. The Top 50 is based on votes only…meaning only those with the most votes got in the Top 50 to be scored for the final Top 25 list.
Normally, after voting, you have to wait weeks (sometimes months) before you hear anything about Top 25. We thought it would be more fun if you got to see the list BEFORE the list. Note! The Top 50 is listed in alphabetical order. Where a name resides on this list has nothing to do with the number of votes a person received.
Jocelyn Le Conte
Julie Friedman Bacchini
The final Top 25 list will be announced in a few weeks. Experts will be scored based on things like their engagement on social, speaking gigs, podcasts and webinars they’ve been on, and articles they’ve written. As I said earlier, we like to change things up, so the scoring has also changed some to better reflect what digital marketers are doing today to influence the world of PPC.
Congratulations to everyone that made the Top 50! Below you’ll find some graphics you can use on social and on your website to promote that you made the list.